A Nonprofit Branding Agency
Foundations, Nonprofits & Mission-Driven Organizations
Rebranding can be a powerful tool to engage new supporters and reignite passion among your loyal advocates. For nonprofits, it’s an opportunity to refresh your mission’s story, highlight your impact, and open doors to new opportunities.
We specialize in helping nonprofits like yours reimagine their brand. Whether you’re a small team making a big difference, a community organization creating local change, or a leader driving transformational impact, we’ll help you build a brand that inspires and sustains your mission for years to come.
Strategic Nonprofit Rebrands
Starting at $7,777
Brand Assessment
Brand Goals, Target Audience, Competitor Analysis, Positioning & SWOT
Logo Design
Visual Symbol in a Variety of Sizes & Formats
Brand Design
Fonts, Color Palette, Iconography, Image Styles, Patterns & Other Asset Curation
Brand Strategy
Brand Messaging & Positioning: Values, Mission, Vision, Slogan, Brand Voice & Audience
Brand Book
A Beautiful 10+ Page Booklet with Font Styles, Color Codes, Brand Messaging, Styles, Values & Guidelines
New Brand Rollout
A Teaser Social Post, Blog Post with the Meaning Behind the Brand & the Official Announcement.
The Hummingbird
If you’re a new nonprofit or foundation with a fledgling budget, we can help. Every year, we accept only 5 clients for our Hummingbird Logo Design package.
When to Consider Rebranding
Your Nonprofit or Purpose-Driven Organization
You’ve grown beyond your startup phase.
Your nonprofit has evolved from an idea into an established organization. You’re generating consistent impact, have a loyal donor base, and are building a strong community of supporters. Things are steady and growing, but your brand no longer reflects the mature, impactful organization you’ve become. It’s time to refresh and align with your current identity.
Your audience or mission has shifted.
Perhaps you’re expanding your programs, pivoting to meet new challenges, or addressing a different community need. Maybe your supporters’ priorities have changed. If your current messaging doesn’t reflect where you’re headed or who you serve, it’s time to update your brand to better connect with your audience.
You’re expanding your reach.
Your organization has outgrown its original focus and is now making an impact beyond your local community—be it statewide, nationally, or internationally. Your brand should reflect this larger vision and resonate with diverse groups across different regions or cultures.
You’re struggling to secure larger donations.
Your work is delivering greater impact, and you know it’s worth higher levels of funding. However, your current branding positions you as a “grassroots” or budget organization, making it difficult to attract larger donors. A rebrand can help position you as a high-impact, professional organization worthy of increased support.
You’re overcoming negative perceptions.
Reputations can be fragile. Whether it’s due to a misunderstanding, a PR misstep, or challenges from the past, it’s crucial to rebuild trust. A rebrand can give your organization a fresh start and highlight your renewed commitment to your mission.
Your visuals feel outdated.
Your logo and branding might have worked when you were starting out, but now they feel uninspired or out of touch. If your visuals look stuck in the past or don’t reflect your organization’s vibrancy, it’s time for a refresh to create a modern, timeless impression.
Your messaging isn’t clear.
If supporters and stakeholders seem confused about your mission or can’t quickly grasp what you do, your messaging might need work. Clear, consistent branding ensures your audience understands who you are, the change you’re making, and why they should join you.
Leadership has changed.
New leadership often brings fresh energy and ideas. If your nonprofit is under new management, a rebrand is a great way to reintroduce your organization, reassure your supporters, and attract new donors. The key is finding the right balance to honor your legacy while embracing a new vision for the future.
À La Carte Services
Naming Your Business
Partner with BrandSwan to craft the perfect company name. We'll take you through our naming strategy and guide you on how to choose the one that is most memorable, unique, and ownable.
Email Signature
We'll design and code your branded email signature and ensure it's compatible with latest versions of both Outlook and browser-based email like Google.
Web & Print Design of all Brand Assets
Business cards, rack cards, brochures, ads — you name, it, we can design it with creativity, cleverness, and your goals in mind. See More.
Social Media Branding
Consistent Messaging, Visuals & Cover Graphics
Email Newsletter Templates
We'll design your email newsletter template with branded colors, fonts and button styles along with a banner graphic.
Canva Branding Kit
- We'll build your very own library of brand assets:
- Web & Print Resolutions of Graphics & Photos
- Setup of Brand Colors & Fonts
- Get Hands-On with Your Brand & Marketing
Get Started Here.