Brand Assessment
Which of the 12 personalities are you?
We’ve built this assessment from the ground up, focusing on 12 key personalities.
- Authentic
- Creative
- Humanist
- Innovative
- Organic
- Playful
- Rebellious
- Resilient
- Rugged
- Safe
- Sophisticated
- Tranquil
Get Started
A brand is rarely one dimensional. Take the quiz twice: 1) based on your gut instinct and then 2) with a bit more thought. (Once you click an answer, you will be moved forward, so click only when you're ready!)