Branding & Design

Let’s build your brand. Your story is the magnet that pulls the right people in. Our Delaware Branding Agency will point the way North, helping you break away from the flock and stand out from your competitors.

Feather floating
Floating white feather
Floating white feather
Real estate agency logo design by BrandSwan, a woman-owned branding agency
Theater nonprofit & dance company logo from BrandSwan, a Delaware branding agency
DEI consultant logo design from BrandSwan, a Delaware branding agency
Cleaning company logo design butterfly from BrandSwan, a logo design company in Delaware

Branding Packages

The Hummingbird

Logo & Brand Design

The Phoenix

Brand & Website Audit, Brand Tweaks and Messaging

The Nightingale

Logo, Brand Design & Brand Book with Messaging

The Falcon

Logo, Brand Design, Brand Book with Messaging, Stationery & Website

The Swan

The Full Package — Branding, Web Design & Marketing

Which of the 12 Brand Personalities are you? Take our 5 minute quiz!

What is Branding?

Your brand is everything you are, far beyond just a glance. Your company identity, although consisting of your colors, fonts, taglines, etc, also comprises your brand voice and tone, your vision and personality, and what services and products are unique to you. (Your unique value proposition!) BrandSwan is a Delaware branding agency who can help you manage your image and reputation here and beyond.


What’s the difference between branding and marketing?

While marketing and branding go hand in hand, they are quite different. Branding is how you are perceived, while marketing is the action of getting you seen.

Branding Services

Use our à la carte services to create the perfect package.

Brand Audit

  • Brand SWOT (Strengths, Weaknesses, Opportunities & Threats)
  • Logo Recommendations & Tweaks
  • Updated Style Sheet

Brand Messaging with Brand Book

Includes Interactive Workbook

  • Core Values
  • Mission Statement
  • Vision
  • Brand Voice
  • Slogan / Taglines

Communicate your brand guidelines with a 10+ booklet, beautifully detailing your company's visual identity, rules and guidelines. This book outlines your preferred logos, colors, typography, and tone along with your brand's mission statement, positioning, identity, and values. We do all the writing.

Canva Branding Kit

  • We'll build your very own library of brand assets:
  • Web & Print Resolutions of Graphics & Photos
  • Setup of Brand Colors & Fonts
  • Get Hands-On with Your Brand & Marketing

Requires Canva Pro Account.

Content Creation

We interview and then edit and/or create content for your website, social media, and more.

Curation of Brand Assets

We'll find — or design — the perfect brand iconography and imagery, including icons, patterns, photography, videos and more.

Email Newsletter

We'll design your email newsletter template with branded colors, fonts and button styles along with a banner graphic.

Email Signature

We'll design and code your branded email signature and ensure it's compatible with latest versions of both Outlook and brower-based email like Google.

Email Signature

We'll design and code your branded email signature and ensure it's compatible with latest versions of both Outlook and brower-based email like Google.

Logo & Brand Design

  • Research Board
  • Target Audience & Competitor Analysis
  • Brand Fonts & Files
  • Style Sheet
  • Variety of Logo Sizes, Variations & Formats
  • Brand Book with Assets

Logo Design | Rebranding

Naming Your Busines

Partner with BrandSwan to craft the perfect company name. We'll take you through our naming strategy and guide you on how to choose the one that is most memorable, unique, and ownable.

Social Media Branding

  • Boost Brand Awareness with Consistent Messaging and Visuals
  • Copyediting Profile information
  • Cover Graphics

Web & Print Design of all Brand Assets

Business cards, rack cards, brochures, ads — you name, it, we can design it with creativity, cleverness, and goals in mind. See More.

Need Guidance?

Let's talk! Our flock will show you which way is north.